FC - Graphic Design Officer

Graphic Design Officer

Service: Communications and Strategy
Grade scale: Grade 3 Level 2
Reports to: Graphic Design Team Leader

Purpose of the job

To provide effective communications for the council’s diverse audiences by developing and delivering clear communications for all media, formats and channels.

Key tasks and responsibilities

Provide comprehensive creative design solutions for all communications and channels in the production and delivery of all public and internal information using all media and advertising channels (newspapers, television, radio, web, social media and intranet). In particular, work in consultation with the Resources/ Services and suppliers to develop all print and production communications.

Ensure continuity of style and corporate standards is maintained in all communications. In particular auditing and monitoring and improving all channels, such as performance and outcome reporting, protecting the council’s reputation at all times.

Liaise with external suppliers to ensure best value on products using existing contracts, in particular developing effective communications with the council’s partner agencies.

Coordinate and organise publicity for specific events such as elections.

Facilitate meetings to make improvements in the service, establish and improve management information such as scheduling and animation. Represent the service on internal or external groups.

Person specification

Criteria

Essential

Desirable

Education, qualification and training

 

Qualification of HNC or degree in graphic design or multi media

Must have experience in and be trained to use adobe creative suite software packages

Advanced animation or multimedia skills

An advanced knowledge of social media and web digital formats and graphics requirements

Skills, knowledge and experience

Develops job knowledge and expertise through continual professional development

Demonstrates knowledge of corporate communications within own specialist area and ensures cross working across the service

Research and comply with set industry standards relating to communications

Delivers creative and innovative solutions / end results for service users

Experience in all graphics design formats to provide artwork for all digital and print production formats

Ability to use and manage daily tasks on an online graphic design job booking system

Personal qualities

Ability to work under own initiative

Committed and self-motivated and able to work to a high standard with minimal supervision

Inclusive and supportive team player

To work in a flexible, adaptable manner and to always act with discretion and tact

 

Other

Commitment to service delivery and continuous improvement

Demonstrate behaviours consistent with honesty and openness; treating people fairly and with respect.

Demonstrate an understanding of digital transformation and best value processes

Safer recruitment checks

As part of our approach to good practice and safer recruitment we carry out a number of pre-employment checks:

  • Asylum and Immigration right to work in the UK.
  • Reference check: external candidates require 2 references, one of which must be from present or most recent employer; Internal candidates require 1 reference from current line manager.
  • Candidate Disclosure Scotland check, where applicable.

Behaviour framework

The council’s behaviour framework is a set of core behaviours that defines how employees approach work to enable the delivery of key tasks for the role. The expected behaviours for this role are:

Efficient

  • Use initiative and drive to improve and develop systems and processes to increase efficiency achieving better outcomes in service delivery.
  • Suggests ways to improve how others organise their own work.
  • As a manager or professional/expert you actively seek solutions to deliver improvements and involves others in the development of solutions and improvements.
  • Agrees SMART objectives for both team and individual employees reviewing progress to achieve successful outcomes.
  • Manage budgets with no overspends and applying the council’s financial policies and procedures.
  • Ensures sustainability and environmental awareness practices are being implemented and that they inform the development of new projects/initiatives.

Flexible

  • Anticipates and responds flexibly to changing priorities and modifies practice to meet changing environment.
  • Identifies and implements new ways of working.
  • Supports individuals and team at times of both organisational and personal change making appropriate adjustments to accommodate individual needs where required.
  • Expresses a positive approach to change and promotes the benefits of change to team and colleagues.
  • Actively listens to customer feedback and takes action to improve customer experience.

Performing

  • Use professional expertise and knowledge to ensure the council is leading best practice to improve outcomes.
  • Ensure that the council is meeting it’s legislative and statutory requirements by keeping abreast of new initiatives and legislation.
  • Evaluates and reviews the impact of service improvements from the customers perspective.
  • Identifies trends and creates solutions.
  • Ensuring that health and safety practices, policies and procedures are applied keeping employees and customers safe and minimising workplace accidents and injuries.
  • Implements the council’s maximising attendance policy and procedure ensuring action is taken and recorded on people connect.
  • Considers risk in the context of service development and delivery.

Working with others

  • Promotes a positive team environment with good morale.
  • Works with other teams and colleagues internally and externally, developing relationships and sharing knowledge, ideas and expertise to achieve outcomes.
  • Provide objective and constructive advice and support if tensions arise.
  • Shares knowledge with internal and external colleagues to achieve common objectives.
  • Giving praise and recognition for good work.
  • Use professional identity and expert knowledge to work across disciplines breaking down professional barriers to improve outcomes for individuals and communities.
  • Encourages colleagues to consider different perspectives in their work.
  • Adapts communication to encourage desired behaviour.

Leading

  • Understands what needs to be achieved and ensures that this is communicated to team members.
  • Expresses positive expectations of others to support their development.
  • Recognise individual and team achievements thanking and praising others.
  • Maintain a positive approach and motivate team when things go wrong, or demands are high.
  • You identify talent and provide opportunities for those individuals who wish to progress or learn new skills.
  • Takes responsibility for personal and team development needs taking account of learning styles and available learning/training methods of delivery.
  • Uses professional judgement/expert knowledge to make informed decisions.